Sony is planning to combat PS4 shortages in the UK by providing regular shipments of the console, with Sony UK Boss Fergal Gara suggesting a second wave of stock to arrive within days of the November 29th launch. Speaking with Eurogamer, Gara confirmed that “everybody who has pre-ordered to date will definitely get a console prior to Christmas. The cut-off date for that was 5th August.”
The demand for the PS4 has been greater than anticipated, but even with regular shipments the PS4 will still be in short supply. Gara hopes to catch up with demand close to after Christmas, and is working with retailers regarding final allocations.
“The overall volume point about the UK in those first few weeks of launch is substantial. We will fully catch up demand, probably not before Christmas but relatively quickly thereafter. That’s my current expectation,” says Gara.
“But a second batch of stock will be within the week probably, so we’re not talking about droughts for months and months,” he added.